Fast Food and The Recipe for Cultural Disaster
Some things are just undeniable. For instance, Netflix is an amazing service that has brought to our screens some of the greatest TV shows ever produced and given us a chance to see some of the most critically-acclaimed films. However, in a human world there is no such thing as perfection. No matter how good Netflix is, or will be, there will always be problems. These problems, however, are overlooked. When problems are overlooked, they often lead to severe consequences.
Netflix and McDonald's. Same goal, same problems. Their goal is to please their customers. However, just because someone is pleased, does not mean the thing pleasing is good for them. For Netflix to please people they need to produce shows and movies non-stop. You might not see this as a problem but let me use an example. A burger restaurant opens, there is only one of them, and it turns out to be the biggest hit in town. It is fresh, healthy and quality food. More and more people start eating at the restaurant so they build another to help please and feed everyone. Soon every state and country want a taste of their burgers. The demand is so high that they need to mass produce and make the food quicker. In a short amount of time the restaurant has locations everywhere—its name, McDonald's.
The demand was so high they no longer had time to process the healthy fresh ingredients that were good for the customers’ bodies. They needed to feed everyone quickly to keep them happy, so they mass produced with artificial ingredients. Even though many customers remained happy, the food turned out to be unhealthy for them.
Netflix works the same way. Netflix is mass producing shows so that people do not run out of content, so that they stay happy. Because of this mass production you no longer have great shows being produced because the focus is no longer to make a great show. Any lousy shows are made so that there is always new content to be watched.
There are consequences to every action. Even though McDonald's is still top on the fast food chain, what has happened to the daily customers of McDonald's? Everyday McDonald's customers have become so satisfied with the food that they no longer know what good food tastes like. Maybe I give some people the benefit of the doubt but even those customers are simply satisfied with their happy meal. In a sense they lose their culture. They lose that sense for higher and better things because they have become so content with the food they have been eating, even to the point where they no longer care for healthier better food. It no longer tastes good to them. They begin devouring any food that Chef Ramsay would spit on the floor.
Unfortunately, this mass production McDonald's effect works the same with Netflix. We start with great shows but when we quickly run out of them, we'll watch anything and everything Netflix puts out. We lose our touch with and sense for good film and great TV shows because we have been filling our minds with the happy meals of Netflix. We are content and remain very satisfied with these shows that great film directors and critics would scoff at.
How can we recover and regain in a sense our culture? Well if you are a daily McDonald's goer and have noticed that your diet has been anything and everything that looks unhealthy, it is probably time for a strict diet. Balance yourself, stay away from unhealthy meals and throw in some exercise. For Netflixers, including myself, we need to be moderate in what we watch and maybe investigate what we are watching. Also, we shouldn't binge watch the great shows because then we will finish them fast and be tempted to go on to any lousy show we see on our recommended list. Chef Ramsay says: “Rude staff, bad lighting, and dirty bathrooms are all signs of a bad restaurant, and a good reason to leave a restaurant!”. We need to investigate the shows we watch and have a criterion for them. Chef Ramsay has his criterion for restaurants so that he knows when to run out of them. We need to have some criterion for the shows we watch so that we know when to turn them off in an effort to preserve in us what culture is left.